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PTA Coverage

April 11, 2011


Take Your Family to School Week
National PTA’s Take Your Family to School Week garnered media coverage on TV and radio news stations, as well as in print and online media. News outlets reported on local events and some of the 32 PTAs that received a national grant from National PTA. News links below.

By the Numbers
Media impressions: 900,000 (number of people who saw the coverage based on circulation)
Est. Ad equivalency: $100,000 (amount it costs to purchase equal advertising space)



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Bel Air Elementary, New Brighton, hosted a Family Involvement Night   Bel Air to Host Family Night
     
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Bel Air wins one of 32
national PTA grants

  TEMECULA: Parents, children dine together at school
     
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Ties for Guys and Pearls for Girls
at Tulip Grove
  Find family fun at Winter Fest
     
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Barnette Elementary parents head to school
  SCHOOL BELLS:
Take Your Family to School Week
     
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Our Views:
Parents must get involved
  Event celebrates local schools: A Place in the Sun
     
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Seneca Valley HS Wins Grant to Support Family Engagement
  Calling all parents:
You’re needed at school

   
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Utah school receives PTA grant
  Avon Lake's Westview Elementary to host Take Your Family to School Week


Founders Day
National PTA celebrated its 114-year anniversary this year. Founder’s Day received more mentions in on-line news outlets than ever before. Click on news logos below to view online mentions.

By the Numbers
Media impressions: 20,000 (number of people who saw the coverage based on circulation)
Est. Ad equivalency:$5,000(amount it costs to purchase equal advertising space)


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Common Core State Standards Parent Guides
Education trade, consumer media and bloggers reported on National PTA’s Parents’ Guide to Student Success. The guides focus on the Common Core State Standards and empower parents to work with state and district leaders to ensure that the standards are implemented effectively in schools across the country. News links below.

By the Numbers
Media impressions: 950,000 (number of people who saw the coverage based on circulation)
Est. Ad equivalency: $70,000 (amount it costs to purchase equal advertising space)

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PTA guides may help parents grasp Common Core

 

Guides prep parents for curriculum changes

     
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PTA Issues Common-Standards Guides for Parents   Common Core Standards
Explained – Thanks PTA!
     
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National PTA rolls out Parents’ Guide
to Student Success

  National PTA Releases Parent Guides On The Common Core State Standards
     
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New PTA parent guide explains Common Core Standards  

National PTA releases parent
guides on Common Core State Standards

     
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National PTA releases parent guides on Common Core State Standards   National PTA Releases Parent Guides
     
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The "Common" Standards are
Coming to Georgia


White House Bullying Summit, Connect for Respect & Legislative Conference
National PTA thrived during an action packed week that included the launch of a bullying prevention campaign, Connect for Respect, at a White House Bullying Summit, as well as the association’s Legislative Conference. News links below.

By the Numbers
Media impressions: 1 million (number of people who saw the coverage based on circulation)
Est. Ad equivalency: $100,000 (amount it costs to purchase equal advertising space)

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National PTA Conference: Health and Human Secretary Speaking on Education
  Stewart: Education opportunity and equity in Washington
     
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Huntsville PTA earns
national advocacy award
  Let’s all Connect for Respect and Put a Stop to Bullying
     
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Bullying issue reaches White House stage   White House, lawmakers tackle bullying in schools
     

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Casey, Kirk Introduce Bipartisan Bill to Prevent Bullying in Schools   Ideas from the National PTA Council "Connect for Respect Initiative" -- Bullying--What You Can Do
     

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The President and First Lady spearhead White House Conference on Bullying Prevention   Obamas open conference on bullying at White House
     

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Shining Light on a Serious Issue: Bullying   Obama Says School Bullying Is `Not Something We Have to Accept'
in U.S.
     

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Obama Recalls Experiences with Bullying During Prevention Conference   Obama White House
Anti-Bullying Drive

National PTA Issue Brief, PIRC Funding & Family Engagement
Education Daily, one of the education community’s premier media outlets, featured National PTA in recent articles covering a range of topics. Coverage included: a front page report on an issue brief by National PTA and the Harvard Family Research Project (HFRP); an article about funding for Parent Information Resource Centers; and the role of family engagement in the reauthorization of education legislation. News links below.

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Experts: Parents crave real-time data that makes sense

Mixed messages, budget plan push out PIRCs, some say


Federal family engagement role remains murky to some


HEALTHY LIFESTYLES
National PTA’s Healthy Lifestyles Program events continue in local PTAs. Two PTAs recently held events that were a direct result from the grants provided by National PTA. See news links below.

By the Numbers
Media impressions:20,000(number of people who saw the coverage based on circulation)
Est. Ad equivalency:$2,000(amount it costs to purchase equal advertising space)

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Hollis Gets Together for Wellness   Children line up happily for salad bar

Redbook Magazine
National PTA contributed to an article in the March issue of Redbook Magazine. The article positioned PTA as a leader in education reform. See news link below.

By the Numbers
Media impressions: 2.2 million (number of people who saw the coverage based on circulation)
Est. Ad equivalency: $20,000 (amount it costs to purchase equal advertising space)

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6 Ways You Can Help Fix Our Public Schools

TIME Magazine Covers Education Budget Crisis
In February TIME Magazine brought light to the education budget crisis and the efforts of PTAs across the nation to ensure their children receive the highest quality education possible. Although the article talks specifically about the district problems that may be associated with fundraising, the article still calls much needed attention to inadequate education funding and the action parents are taking for children.

NOTE: This link only provides the beginning of the article. The full article is available in the February 7th issue of the magazine.

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PTA Wars

 

 


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