PTA Newsroom | PTA Coverage

PTA Coverage

February 2010

National PTA Campaign Reaches Millions Through Media

PTA NEWSWIRE—As ‘old man winter’ was dominating the news cycle last week, National PTA’s ® Take Your Family to School Week (February 6–13) was in full effect making its way into print, online, TV and radio news outlets. Thousands of families, students and schools benefitted from the dozens of grants National PTA awarded (with the help of AXA Foundation, Proud National Sponsor), but millions more saw the good news. Click the links below to view all the great media coverage from this campaign that brought thousands of families into the school during this special week.
Click here to view our news release.

Martin County School Zone Report

Sonoraville Elementary grant will improve parent-child-teacher relationships

Freedom High parents can go back to high school

Akron's Forest Hill elementary receives national honor

Thursday morning notes

PTA honors school

Alma Schrader Wins Grant

Parents return to high school Adults shadow their children at Chaparral

Inside Our Schools

Parents get to watch their kids learn

Goodview School grant helps school embrace families

It’s Back to School for Some Temecula Parents

Maclary PTA Wins National Award

“Take Your Family to School Week” Next Two Days at Madison

Ten Ideas for a Successful Take Your Family to School Week

By the Numbers
Ad equivalency rate: $500,000 (amount it costs to purchase equal advertising space)
Media impressions: 3 million (number of people who read the column based on circulation)

Media Continues to Report on National PTA’s Child Nutrition Efforts

PTA NEWSWIRE—As First lady Michelle Obama rolled out her “Let’s Move” initiative to combat childhood obesity, National PTA was continually mentioned as a key supporter in those efforts. In fact, National PTA President, Charles J. “Chuck” Saylors participated in an interview this week with NPR about child nutrition and the reauthorization of the Child Nutrition Act.

Obama Administration Aims to Push Candy and Sugary Drinks Out of Schools by Gardiner Harris published 02/08/2010

A Federal Effort to Push Junk Food Out of School

School Ban on Junk Food Urged

A Federal Effort to Push Junk Food Out of School

Teens Speak Out on Proposed Federal School Junk Food Ban

Federal Bill Proposes Eliminating Junk Food from Schools

By the Numbers
Ad equivalency rate: $350,000 (amount it costs to purchase equal advertising space)
Media impressions: 2 million (number of people who read the column based on circulation)

Showcasing Reflections Artwork on a National Stage, Online

PTA NEWSWIRE—National PTA and the U.S. Department of Education displayed artwork from the Reflections program artwork at the Department’s headquarters last month. The event garnered news coverage and online buzz. Click here to view the post new media news release which includes audio, video and photos of the event.